PROJECT

Web Design

Print & Digital Marketing

Photo/Video Art Direction

Video Editing

Motion Graphics

Larksfield Place has been a Premier Retirement Community serving Wichita since 1988. With a reputation for the best in the nation service, Larksfield contacted us to update their web presence and increase occupancy for their Independent Living community. In approaching the website design, I knew it needed to be more than just pretty. We decided on a unique user-created path that would change the content based on user decisions. This would customize the site based on who was looking for the information, leading to better conversions. Once the website was created, launched, and increasing resident occupancy, I was tasked with creating a commercial for local Wichita residents. I was in charge of the overall aesthetic art direction, story-boarding, video/photo shoot/VO direction, motion graphics, editing, and final product delivery. Other executions included, landing pages, digital ads, and print brochures.